In February 2010 (from 23rd to 26th) the Sycor experts are again going to present their broad SAP® E-Commerce expertise at the international conference CRM 2010 in Orlando, Florida. In  two lectures they will share their special know-how with the international SAP® CRM-Community.

In 2009 the Sycor experts have made their first apperances at CRM 2009 conferences in both, Nice (France) and Orlando (Florida). With their own booth in the exhibition area, four lectures and in several expert sessions they have succesfully promoted their special SAP® E-Commerce expertise.

For further information on the lectures, please see the following extracts:

Tracks and Sessions with Sycor: 23 - 26 February 2010, Orlando, Florida

Apply Web 2.0 features to your SAP E-Commerce solution to boost sales

Andreas Pölitz

In this session, you will learn about Web 2.0 features, such as blogs, rating, and social bookmarks, and how to apply them to your e-commerce sites to bolster sales and establish more fruitful customer interactions. Attendees will get strategies and education on SAP functionality to support:

• The implementation of key functionality that supports user-generated content
• Significant improvements to your Web user interface, including improved navigation and searching
• Increased customer loyalty through active engagement and interaction using tools such as product rating systems and other feedback mechanisms
• Customer access to more independent information to help them in their buying decisions (e.g., peer reviews)
• Use of the latest Web 2.0 technologies, like AJAX (the language of Web 2.0)
• The use of detailed product pictures and other visual elements in online cataloges to make them more engaging

SAP CRM E-Commerce customization decisions and options: What you should do now to get more from your site

Martin Walter

Understand where customizing your e-commerce application will bring you the biggest bang for your investment buck, especially when it comes to usability and stickiness.

• Learn when, why, and how to customize your SAP E-Commerce application by adding values, enabling or disabling features, and adding customer-specific enhancements using the Web shop administration application
• Know when to use Web shop administration versus the extended configuration manager, and the benefits and drawbacks of each
• Broaden your knowledge of the shop-specific configuration available within SAP E-Commerce, including creation of new tabs and parameters
• Learn how to set up multiple shops within a single SAP E-Commerce application and configure it with a variety of supporting features, like calculation methods for the initial requested delivery date
• Step through a live demo of the steps needed to rapidly create modifications based on your specific parameters
• Leave with coding samples of technical extension concepts to help you use these features once you return to your organization

go to our Tracks and Sessions in 2009